1. Read Staying on top of new trends requires lots of reading. The saying we were told growing up, “reading is knowledge and knowledge is...

You have probably noticed an abundance of people and companies using the pound sign (#) when posting an update on their social media...

Link baiting may have gotten a bum wrap lately due to the false picture and title advertising on social media. We’ve all seen the links...

Advertising can be expensive, especially for a small business just starting out. The overhead is just not there to allow for expensive...

So often people use the word advertising interchangeably with marketing.  Let’s start off first by distinguishing these two words....