The way you reach your consumers is important. Sometimes you only have a few seconds to get it right. Your goal is likely that you want...

Taking the time to develop and manage a social media strategy, create engaging content, and physically implement this plan can be very...

There are many types of bloggers out there. Some do it for fun, some do it to contribute to a cause, some do it because they feel it’s...

1. Read Staying on top of new trends requires lots of reading. The saying we were told growing up, “reading is knowledge and knowledge is...

You have probably noticed an abundance of people and companies using the pound sign (#) when posting an update on their social media...

We all know that communication is key to survival in today’s society, but with so many different avenues to communicate, how can we be...

Social media very quickly became one of the best marketing platforms. It’s inexpensive and often free. It gives you the opportunity to...

It might seem complicated, but increasing your following and your Pinterest presence is easier than you think. Here are 4 simple things...

LinkedIn has gained significant popularity in the last few years. Employers can recruit directly from the site, job hunters can search...

It doesn’t matter if your brand is an international success or a small-to-medium enterprise; you can no longer ignore social media...

Many factors are involved in the success or failure of a business, such as product quality, cost-effective manufacturability, product...

Blog linking can be tricky if you’re new to it. If you’ve been digging into your blogs and investing some time in your search engine...

The art of tweets and social media, in general, can seem tricky for anyone but don’t let it keep you from the success your business...

Link baiting may have gotten a bum wrap lately due to the false picture and title advertising on social media. We’ve all seen the links...

Guest blogging has many benefits. Below I have listed a few of the perks of being a guest blogger. 1. Gain Followers and Build your...

Pinterest may seem to be less useful than other social media outlets, but if used correctly, Pinterest can help increase viewership on...

Many small business owners are unaware of the impact social media has on today’s consumers. Even SBOs who are aware can be too busy to...

Drawing subscribers to your blog or company website can seem like an overwhelming task at first. You put up the content, you manage the...

Social media marketing has one simple goal: to sell stuff. However, it’s really not that simple and there are many marketing blunders...

There are several ways that you, as a small business owner, can cut down on costs. Digital marketing is a great place to start. You do...