About 70% of the US population alone is on social media. It feels as though the world is online. We use technology for almost everything. We download our recipes, Skype our family, and Google our illnesses. It’s no surprise that we look to social media to fulfill our needs for approval, entertainment, and even social interaction.  We not only feel connected, we are physically connected. Most of us have our cell phones with us everywhere we go and with that, we bring every soc

It doesn’t matter if your brand is an international success or a small-to-medium enterprise; you can no longer ignore social media marketing. Quickly being recognized as one of the most popular forms of marketing, social media engagement is a wonderful way to speak your brands’ message with minimal cost. How do you get started? Let us break it down by starting with the big three: Facebook, Twitter, and Instagram. Social Media Marketing Through Facebook Facebook is constantly

The art of tweets and social media, in general, can seem tricky for anyone but don’t let it keep you from the success your business deserves. For the past ten years, I have been a high school teacher. I taught business and technology for grades 9-12. It was a fun and rewarding job. Each week, day and period brought its own challenges and opportunities. It was fun working with kids who are tech savvy from an early age, yet still be able to teach them something that they unawar

Social media marketing has one simple goal: to sell stuff. However, it’s really not that simple and there are many marketing blunders that occur all the time. We could certainly spend all day spelling out the many ways in which you could improve your business’s social strategy but let’s start by focusing on these 3 common marketing blunders for now. Marketing Blunder #1: Only focusing on you. The use of social media is all about creating a relationship with your target custom