• Melanie Koerperich

Blog Ideas – Spark your Creativity with these 4 Simple Tips

Let’s talk about blog ideas! Whether you are writing for a company or want to start a blog on your own, you are going to need to have an idea of what you will be writing about and who will be reading your blog. Starting with a completely blank canvas is not always as great as it sounds. If it is a company blog, you are going to want to ensure that your ideas are in line with your company values. Also, the topics you write about make sense for the company. Let’s take a look at 4 simple tips to help you spark your creativity for coming up with some great blog ideas.

1. What and Who

To find blog ideas, start by thinking about who will be reading your blogs and what subjects will interest your readers. If you are writing a personal or startup blog think about what message or theme you want that blog to have. Narrowing down what you want to accomplish and who you want to reach will help you start in the right direction.

2. Utilizing Social Media to Spark Blog Ideas

One of the easiest ways to find blog ideas is to look at social media. This is especially important if you want your blog to get some attention. There are so many different forums with so many different voices typing out free inspiration all day. You just have to go and find it. If the number of views or readers is important to you then you probably want to focus in on trending topics. You can search through most social networking for popular hashtags, highest views, and most commented topics. It is also important to make sure that you stay active on your blog site. Review your comments, interact with your audience and find out what they like and don’t like, expand on popular topics whenever possible.

3. Interest

Choose topics that you are truly interested in and want to know more about. You may find more than one blog can come from a single interest. Take notes when you read or hear something that sparks your interest.  You can come back to them when you are ready to write. Make sure that you are invested in your topics. If you aren’t interested in something, then chances are it is going to come across in the writing.

Don’t be afraid to reach out to your readers, family, or friends for ideas. If there are certain topics that you are hearing a lot of buzz about, take advantage of the timing and share your take on the subject through your blogging. Choose topics that expand your knowledge. The research phase of your blog will be much more inspiring if you are truly interested in the subject.

4. Don’t Force It

Sometimes creativity just can’t be forced. If you can’t find blog ideas at the moment or if you aren’t in the mood to write, your efforts may fall short of fabulous. Step away from the keyboard and take a walk. Sometimes getting some fresh air can help you regain the focus you need to awe your audience. It may be that your environment is especially demotivating and you need a change of scenery.

It’s very likely that whatever you do to take your mind off your work and give it a rest will very likely lead straight to some brilliant ideas. If you are frustrated, you may need a long peaceful walk. If you are feeling particularly blah and uninspired, you may need to head out for a bit. Try some people watching, visit a museum, or watch a movie. Make sure that you set aside the time needed so that your creative juices can flow at their own pace.

Still looking for more great tips? Check out our other blogs here!

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