• Melanie Koerperich

Publicly Upset Customers – 3 Things To Remember This Holiday Season

Every company has to deal with critics, but with the advent of social media, public criticism can no longer be ignored. Publicly upset customers is a given. Handling these issues effectively is crucial to the success of your business, especially with the Holiday Season in full swing. Here are 3 important things to remember:

#1 Choose Wisely

You have to deal with upset customers head-on if you want to stay ahead of the game. That’s why it is imperative that the employee you have appointed to reply to online criticism has a calm, cool, and collected head. Facing negativity can be a difficult job, even when it isn’t personal. A level-headed individual is your ideal choice. They can also help others who have to deal with upset customers stay calm as well. So be sure to choose wisely.

#2 Apologize

Always apologize for the error on your company’s part. Even if you don’t feel like the customer is right, it’s important to put out the proverbial fire. Publicly upset customers are going to talk about their negative experience publicly, and it’s your company’s job to turn their experience around.

#3 Make Them Happy

After you apologize, it’s important to make the upset customer happy, within reason. Do your best to make sure your customer’s grievance is reversed. There will be situations where the customer is not right, and whatever the customer wants is unfair, but a simple apology and a reiteration of your company policy can help on some occasions.

However be careful when you talk about your company policy to upset customers, this can further anger some. Explaining your company’s policies can help a customer see that your hands are tied, but just be aware that this can fuel the fire sometimes. So be prepared.

Wrapping It Up

Publicly responding to customer’s complaints can go a long way. It shows you are taking responsibility for your mistake and attempting to fix it. Do what you can do to attempt to resolve the issue and make them happy. However, don’t bankrupt your company or lose your job over it. Remember to stay cool, calm, and collected, and you can ensure upset customers are going to stick around.

Have a crazy story about a publicly upset customer? We would love to hear how you handled it! Tell is in the comments below.

Looking for more great tips? Check out our other blogs here!

Photo Credit

#apologizing #Communication #publiclyupsetcustomer #customercomplaints #CustomerService #customersatisfaction #companypolicy #publiccommunication

0 views0 comments

Recent Posts

See All

This privacy policy discloses the privacy practices for www.milrichvirtualprofessionals.com. This privacy policy applies solely to information collected by this web site. It will notify you of the following:

  1. What personally identifiable information is collected from you through the web site, how it is used and with whom it may be shared.

  2. What choices are available to you regarding the use of your data.

  3. The security procedures in place to protect the misuse of your information.

  4. How you can correct any inaccuracies in the information.

Information Collection, Use, and Sharing 
We are the sole owners of the information collected on this site. We only have access to/collect information that you voluntarily give us via email or other direct contact from you. We will not sell or rent this information to anyone.

We will use your information to respond to you, regarding the reason you contacted us. We will not share your information with any third party outside of our organization, other than as necessary to fulfill your request, e.g. to ship an order.

Unless you ask us not to, we may contact you via email in the future to tell you about specials, new products or services, or changes to this privacy policy.

Your Access to and Control Over Information 
You may opt out of any future contacts from us at any time. You can do the following at any time by contacting us via the email address or phone number given on our website:

   • See what data we have about you, if any.

   • Change/correct any data we have about you.

   • Have us delete any data we have about you.

   • Express any concern you have about our use of your data.


We take precautions to protect your information. When you submit sensitive information via the website, your information is protected both online and offline.

Wherever we collect sensitive information (such as credit card data), that information is encrypted and transmitted to us in a secure way. You can verify this by looking for a closed lock icon at the bottom of your web browser, or looking for "https" at the beginning of the address of the web page.

While we use encryption to protect sensitive information transmitted online, we also protect your information offline. Only employees who need the information to perform a specific job (for example, billing or customer service) are granted access to personally identifiable information. The computers/servers in which we store personally identifiable information are kept in a secure environment.

Our Privacy Policy may change from time to time and all updates will be posted on this page.

If you feel that we are not abiding by this privacy policy, you should contact us immediately via email contact@milrichvirtualprofessionals.com

We request information from you on our order form. To buy from us, you must provide contact information (like name and shipping address) and financial information (like credit card number, expiration date). This information is used for billing purposes and to fill your orders. If we have trouble processing an order, we'll use this information to contact you.

If you use cookies or other devices that track site visitors, insert a paragraph like this in your privacy policy: 

This web site contains links to other sites. Please be aware that we are not responsible for the content or privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of any other site that collects personally identifiable information.

Copyright © 2009 - 2020 Milrich Virtual Professionals LLC.
All Rights Reserved